Tech, Barnes & Noble partner to enhance campus bookstore services

Aug 10, 2010 | General News

Louisiana Tech University has partnered with Barnes & Noble College Booksellers, LLC to create a new retail experience for visitors and members of the campus community.
With a focus on customer service, product quality and availability, and the needs of students and faculty, Louisiana Tech’s bookstore is redefining its role as an essential component of the university’s student engagement strategies.
“Providing the best possible student services and support is the cornerstone of our institutional mission and vision for the future,” said Louisiana Tech President Dan Reneau.  “Partnering with a respected company like Barnes & Noble will afford us new opportunities to serve the needs of our students and help them to be successful in their studies.”
The partnership with Barnes & Noble College Booksellers is yet another outcome of Tech 2020, Louisiana Tech’s long-range strategic plan and foundation for the future.  The university recently revised elements of Tech 2020 in an effort to direct campus-wide attention and energy toward student recruitment, retention and success.
As a market leader in college bookstore operations, Barnes & Noble uses technology and industry expertise to provide students and faculty with a variety of cost-effective options for obtaining textbooks and other academic resources.  They have also been a leader in identifying and adapting to recent changes in the textbook industry.
In finding a corporate partner to operate the university’s bookstore, Dr. Jim King, vice president for student affairs at Louisiana Tech, said it was important to find one that shared the same student service philosophies and commitment to excellence as the university.
“By combining the expertise and experience of Tech’s current bookstore staff, enlisting all of the resources available through this corporate partner and maintaining the store’s central campus location, we will provide unparalleled service to our University and local community.”
In addition to improvements in products and services, Louisiana Tech is striving to create a fun and enjoyable bookstore environment where students and patrons can shop and socialize at their leisure.   Reading and sitting areas, coffee service and floor to ceiling murals are a few of the features that will be added over the next few months.
The strategic partnership forged with Barnes & Noble will create a variety of new opportunities for the university and the students it serves.  Some of the revenues generated, for example, will be reinvested back into the university which will help to fund scholarships, employment opportunities, campus activities and new student services.
“Barnes & Noble will help us prepare our students for the challenges of the 21st century by providing the latest technology and the best in training and customer service,” said Dickie Crawford, dean of student life and auxiliary services at Louisiana Tech.  “They serve more than 600 campuses nationwide and we are excited to be partnering with them.”
University officials thoroughly reviewed proposals from a number of nationally-respected organizations and, after considering both short-term and long-term factors, were unanimous in their recommendation of Barnes & Noble.  Long-term plans include the construction of a full-service Barnes & Noble retail outlet at Enterprise Campus, Louisiana Tech’s research park.